My Role at AkzoNobel
As the Product Owner Global Analytics at AkzoNobel, I play a pivotal role in shaping the company's data-driven decision-making processes. My primary responsibility is to develop, implement, and maintain a unified measurement framework that spans our vast network of over 700 domains and 74 brands. This work directly supports AkzoNobel's strategic goal of digital transformation and customer-centric growth.
Key Responsibilities
Strategic Roadmap Development
25% time allocation
- Design and execute a scalable, impactful, and manageable measurement framework
- Set measurable targets: Increase data accuracy by 25% and reduce implementation time by 40% within the first year
Stakeholder Alignment and Cross-Functional Collaboration
30% time allocation
- Collaborate with B2B and B2C business units, IT, Legal, and Marketing teams
- Attend quarterly workshops to identify KPIs, upcoming features, and reporting challenges
Data Governance and Compliance
10% time allocation
- Ensure all data collection adheres to AkzoNobel's privacy guidelines and global regulations (GDPR, CCPA)
- Implement data quality checks to maintain 99.9% data accuracy
First Party Pixel Management
15% time allocation
- Oversee server-side data collection setup
- Collaborate with Subject Matter Experts to optimize performance and expand capabilities
Developer Support and Agile Implementation
20% time allocation
- Create Agile-compliant Epics, stories, and issues
- Establish test environments for new functionalities
- Provide technical guidance on privacy setups and tool implementations
Technology Expertise
My role requires proficiency in a wide range of tools and technologies, including:
Google Analytics
BigQuery
SQL
Python
Looker Studio
Continuous Improvement
- Improve my knowledge on Data Science and coding
- Conduct monthly team knowledge-sharing sessions on and cross-customer
- Implement meeting sessions with tool or Subject Matter Experts on new improvements on data collection and structuring
Measurable Outcomes
Achieve 80% standardization across all domains within 18 months
Reduce data collection discrepancies by 50% in the first year
Incorporate e-commerce tracking for all domains that have that functionality in 6 months
Conclusion
By fulfilling these responsibilities, I contribute significantly to AkzoNobel's ability to leverage data for competitive advantage, enhance customer experiences, and drive business growth through informed decision-making. The Global Analytics Framework project exemplifies my capacity to lead large-scale, transformative initiatives that align technology with business objectives.